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CTV: IPTV Platform

CTV is a modular platform that makes it possible to broadcast audiovisual contents on the Internet and produce digital on-demand video channels...


We offer a robust and agile solution that provides Internet-based access to videos, music, interactive audiovisual content, virtual programming schedules, and more.

 

¿Why CTV?


  • Because it offers tools developed specifically for multimedia contents and robust solutions to support efficient distribution.


  • Because it offers complete, simple content management for the entire workflow, from its intake and up to their publication on the web.


  • Because it offers the best IPTV platform in the market and the one used most in the Spanish industry.


  • Because, depending on the client’s needs to make use of its presence on the Internet, it offers the possibility of different integrated services.

 

Functionalities

 

  • Automation of content intake processes using any format and quality, which the encoder converts in real time into one single format and various quality levels.


  • Permits which can be configured for distributed management, maintaining editorial control.


  • Management of multimedia contents with flexible information architecture and a Backoffice optimized for multimedia publishers, and interfaces which are easy to use, oriented towards personal productivity.


  • Personalized frontal viewers for IPTV models, VoD and the integration of audiovisual portals.


  • Support for live streaming to broadcast contents live, for interactive participation and user contents, with the possibility of being installed at our sites or the client’s.


  • Advertising statistics and management, allowing for greater control of the business variables.


  • Possible scalability and gradual change until achieving the complete management of a multi-channel digital broadcaster (solutions for multi-channel distribution, integration of IPTV with e-commerce stores, inclusion of user contents, as well as other additional modules).


  • Flexibility in contracting models: license purchasing, managed ASP, shared ASP.

 

What projects is CTV running in?


  • CTV technology has been put in place for El Corte Inglés, the largest department store chain in Spain and a group of reference in the use of different distribution and marketing channels. It is an example of integrated services of the IPTV platform with e-commerce solutions.


  • The launch has just taken place of the Internet-based model of television for Telecinco, the leading chain in terms of viewers in Spain, and with the highest profits. It will set the standard for IPTV advertising models. It also includes the IPTV platform, the added service of interactive user participation and can be synchronized with live signals.


  • Catalonia’s television is one of the autonomous regional media most involved in using advance publishing models in digital media.


  • The Vocento Group has gained strength as a multimedia group of reference in national and regional coverage. It uses the IPTV platform as one of the most advanced models for distributed management of digital contents and publication in digital media.


  • At present, the IPTV platform is being developed for RTVE. The portal’s integration and the Internet-based video solutions will make the largest catalogue of audiovisual contents in Spain available.